Do you have low AdSense earnings / revenue?
If yes, then I guess you are looking for tip that would help your revenue increase.
NB: You cannot increase your adsense earnings without increasing the three metrics that determine how much you make on your channel; CPM, RPM and CPC
Low AdSense RPM means low earnings whilst high AdSense RPM results in high earnings / revenue. Low CPC (Cost Per Click) is as a result of low CTR (Click Through Rate) and content Engagements. When you have high content engagement, it help you to increase your CPC and RPM, thereby increasing your AdSense earnings / revenue.
IS YOUR YOUTUBE REVENUE LOW?
If yes, then it means you have a low RPM and CPM (Check your CPM and RPM metrics in YouTube Studio analytics).
Let me talk about four basic tips that would help you to increase your RPM, CPM, CPC and revenue / earnings on YouTube (Google AdSense).
1. The niche of your YouTube channel (Contents you create) determines how much earnings you would make from your google AdSense. The following are some of the best YouTube niches that have high CPM, CPC and RPM;
* How To Make Money Online
* Finance And Investment
* Educational Videos
* Software Reviews
* Phone Reviews
* Tech And Gadgets
* Affiliate Marketing
* Web Developing
* Website Hosting
Creating contents about the above stated niches would contribute to an increment in your adsense revenue (RPM and CPM would automatically increase).
The following are some of the YouTube niches that have low CPM, CPC and RPM.
* Celebrity Gossips
* Beauty An Fashion
* Survival Tips
* Living In A Foreign Country
So, if your channel is in the above category, then by default, you would have low CPM characterized with low earnings.
2. The source of your traffic determines your revenue.
High quality traffic from tier one countries contributes to combating low YouTube RPM and CPM, thereby increasing YouTube earning / revenue.
The following are some of the tier one countries that contribute to high earnings.
A. United States Of America (USA)
B. UNited Kingdom (UK)
K. Australia, etc
3. Avoid bots (Invalid traffic) or low quality traffic to your channel.
In the haste of wanting huge traffic, make sure you are following legitimate procedures to drive traffic to your YouTube videos. High quality traffic helps to increase YouTube RPM and CPC, therefore you would have an increased in revenue.
4. Video Engagement (CTR)
High audience retention increases the Click Through Rate (CTR) on your videos, which helps to increase video RPM and AdSense earnings / revenue.
Create more engaging contents to help increase your audience retention (returning visitors).
WATCH THE VIDEO BELOW FOR MORE INSIGHT.
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